Six playbooks.
From day one to year ten.
Practical, no-fluff PDF guides written by operators who've built and sold businesses. Each one is a focused field manual — read in an evening, apply the next morning.
Starting from Zero
Pick the right idea, validate it in 30 days, get to your first paying customer without burning runway.
- ✓ Idea-validation framework (5 questions)
- ✓ 30-day pre-launch checklist
- ✓ Pricing your MVP for revenue, not vanity
- ✓ First 10 customers playbook
- ✓ Common pitfalls and how to avoid them
LLC & Legal Setup
Entity choice, state selection, EIN, operating agreements, contracts — the legal stack every founder needs in week one.
- ✓ LLC vs. C-Corp vs. S-Corp decision matrix
- ✓ State selection: Delaware, Wyoming, Florida compared
- ✓ Operating agreement templates (single + multi-member)
- ✓ EIN, business bank account, basic compliance
- ✓ Founder-friendly contract templates
Business Plan That Funds
Write a plan investors actually read: market sizing, unit economics, the three numbers that decide every term sheet.
- ✓ Investor-ready business plan template
- ✓ TAM/SAM/SOM done right (no hockey sticks)
- ✓ Unit economics in one page
- ✓ Financial model: 36-month projection
- ✓ How to pitch a non-tech business to investors
Operations & Systems
SOPs, dashboards, weekly reporting cadence. Step out of operations without things breaking the moment you leave.
- ✓ SOP library — 30 templates for ops, sales, finance
- ✓ Weekly reporting cadence + L10 meeting structure
- ✓ Building dashboards in Notion / Airtable / Looker
- ✓ Delegation framework: what to give up first
- ✓ Hiring your first operations manager
Hiring & Leadership
Your first 5 hires, equity vs. salary, when to bring in a COO, and how to fire well. The hardest stage, done right.
- ✓ First 5 hires: who and in what order
- ✓ Equity vs. salary trade-offs (with cap table examples)
- ✓ When and how to hire a COO / CFO / Head of Sales
- ✓ Performance management for small teams
- ✓ How to fire well — protocol + script
Scaling Past $1M
Pricing strategy, channel mix, capital options, partnership structures, exit-readiness. The playbook for years 3–10.
- ✓ Repricing playbook: 5 frameworks, 12 case studies
- ✓ Channel mix optimization beyond paid ads
- ✓ Capital options: bootstrap / debt / equity / earnouts
- ✓ Partnership and JV structures
- ✓ Exit-readiness: what buyers actually look at
- ✓ Annual planning template for $1M-$10M companies
Not sure which one to start with?
Tell us about your business — revenue stage, team size, the bottleneck under everything else. We'll recommend the right course (or two) for where you are right now.
Ask Us